Wellcom / Freedom Furniture
Wellcom is a global creative production and marketing technology agency. Through them I had the opportunity to work for Freedom Furniture, Oceania’s largest furniture and homewares retailer with 65 stores across Australia and New Zealand.
During my time there I worked within the marketing and design teams to do a full audit of existing web copy, brainstormed campaign slogans and wrote social copy. I also assisted with graphic design tasks for Freedom’s social channels.
PRODUCT COPY
Wyatt
Take your love for the Wyatt collection into your bedroom with the elegant queen bed frame. Made from sheesham timber, the modern industrial bed frame will add a designer element to your space and can also be complemented by the Wyatt tallboy, bedside table and dresser.
Marbella
Put on a spread to remember with the MARBELLA Cheese Board, White Marble. This sturdy serving board has enough space to fit all your favourite cheeses so all you need to do is slice and serve.
Dahlia
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference.
OTHER WORK
Christmas Slogan
Slogan for Freedom’s 2016 Christmas Campaign which was featured in the catalogue and online assets such as banners, landing pages and social media pages,
Christmas in July
Image created for social for Freedom’s Christmas in July campaign.
Designer Quote
Image and copy created on behalf of Alex Butta, an Australian designer that Freedom collaborated with.